We started this because the room was missing.
What the FIRE Center is.
The FIRE Center is a real-estate investing community in Riverside, California, founded by Rich Rice in 2023. We meet in person every Wednesday at 1660 Chicago Ave. Members bring live deals, work through the numbers together, and leave with introductions to the lenders, contractors, and operators who can move them forward.
We're not selling hype, and we're not running a coaching funnel. We're running a room. The work happens at the table.
Why it exists.
Most real-estate education is sold by people who haven't done a deal recently. Most local meetups are pitch-fests. Most online communities are theory in a comment thread. The FIRE Center is the inverse of all three: local, in-person, deal-focused, and run by people who are still buying, flipping, and holding property in the same market the members are working in.
If you've ever paid for a course that taught you nothing you couldn't have gotten from a free podcast, you already know the gap this room is trying to close.
The four things we actually do.
About Rich Rice.
Rich is an active real-estate investor based in Riverside, California. His own work runs across flips, rentals, and creative-finance acquisitions in the Inland Empire and the surrounding Southern California markets — the same market the members are working in. He's done enough deals, and watched enough other people's deals, to know the difference between investors who teach and investors who do. The FIRE Center is built on that line.
Rich founded the FIRE Center in 2023 because the local investor scene needed a real room more than it needed another podcast. He runs the Wednesday meetings, leads the FOCUS sessions when the topic calls for it, and is in the room with members working through their deals — not just on a stage talking about his.
What to do next.
If you've read this far and any of it sounds like the room you've been looking for, the easiest move is to come see one. The first Wednesday is on us. No card on file, no signup, no pitch from the front.
Disclaimer. FIRE Center LLC, “The FIRE Center”, it's owners, shareholders, managers, members, speakers, volunteers, etc. does not give legal, tax, economic, or investment advice. The FIRE Center disclaims all liability for the action or inaction taken or not taken as a result of communications from or to its members, officers, directors, employees, contractors, guests, attendees, or anyone else. Each person should consult their own counsel, accountant and other advisors as to legal, tax, economic, investment, and related matters concerning real estate and other investments.
Due Diligence. The FIRE Center is an open format forum that does no screening or background check of any kind of attendees. Attendees are expected to verify any and all assumptions regarding business and/or investment decisions to prevent falling victim to fraud, misrepresentations and illegal practices.
Crowd Release / Notice of Filming and Photography. By entering the FIRE Center, you are entering an area where photography, audio and video recording will occur. Your entry and presence on the event premises constitutes your consent to be photographed, filmed, and/or otherwise recorded and to the release, publication, exhibition, or reproduction of any and all recorded media of your appearance, voice, and name for any purpose whatsoever in perpetuity in connection with the FIRE Center and its initiatives, including, by way of example only, use on websites, in social media, news and advertising. By entering the event premises, you waive and release any claims you may have related to the use of recorded media of you at the event, including, without limitation, any right to inspect or approve the photo, video or audio recording of you, any claims for invasion of privacy, violation of the right of publicity, defamation, and copyright infringement or for any fees for use of such recorded media. You understand that all photography, filming and/or recording will be done in reliance on this consent.
Attendee Code of Conduct. Attendees should always conduct business in a professional manner and shall refrain from engaging in any illegal practices or defrauding other attendees, customers, and/or associates. Harassment in any form, including bullying, intimidation or disparaging comments related to gender, gender identity or appearance, sexual orientation, disability, physical appearance, body size, race, religion, ethnicity, national origin, political views, or affiliation will not be tolerated and may be grounds for removal from the event. If you do not agree to the foregoing, please do not attend.
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